WHAT'S NEW

New KURO KAGE™ Woods, Hybrids and Irons

- MRC Press Release - March 16, 2012



MRC GOLF Introduces KURO KAGE™ Woods, Hybrids and Irons

Carlsbad, CA - (March 16, 2012) - MRC GOLF, INC. Introduces KURO KAGE™, the latest addition to our family of premium golf shafts. The KURO KAGE™ series of golf shafts would not have been technically possible as little as 2-3 years ago. Mitsubishi Rayon's team of engineers has found a way to create a new High Density Prepreg: A prepreg material with 15% more carbon fiber and much less resin (20% vs. 33%) than found in standard shaft prepreg.

The initial KURO KAGE™ design features Mitsubishi Rayon's signature "smooth" bend profile, offering balanced stiffness at both ends of the shaft with a softer mid section. The High Density Prepreg has been positioned in the lower third, for enhanced feel and stability in this new series.

High Density Prepreg

Mitsubishi Rayon has combined its tour-proven "smooth" bend profile with a new High Density Prepreg. A higher density of Carbon Fibers and less resin translates into increased stability and enhanced feel. The weight saved by using less resin allows Mitsubishi Rayon to have more control over the entire profile.

 

Product Profile

Product Profile Bend Profile

The KURO KAGE™ bend profile, with its firm tip, soft mid section, and firm butt section, provides golfers of all skill levels with a versatile shaft that will respond throughout the swing. The addition of the High Density Prepreg to the lower third of the shaft allows Mitsubishi Rayon to create a shaft that is stable without a harsh feel.

Product Profile Pricing & Availability

The new KURO KAGE™ shafts will be available through MRC GOLF Authorized Retailers and Dealers nationwide beginning March 16, 2012 and will have a suggested retail price of $200 USD for the wood shafts, $100 for the hybrid shafts and $60 for the iron shafts.

KURO KAGE™ is available in the following weights and flexes:

PRODUCT NAME KURO KAGE Woods Shafts
WEIGHTS AVAILABLE KURO KAGE 50 L,A,R,S,X
KURO KAGE 60 R,S,X
KURO KAGE 70 S,X

PRODUCT NAME KURO KAGE Hybrid Shafts
WEIGHTS AVAILABLE KURO KAGE 80 R,S,X
KURO KAGE 90 S,X

PRODUCT NAME KURO KAGE Iron Shafts
WEIGHTS AVAILABLE KURO KAGE 50 L
KURO KAGE 70 A,R,S

 

About Mitsubishi Rayon / Graphite Shafts

MRC GOLF, INC. is a wholly owned subsidiary of Mitsubishi Rayon Co., Ltd. (MRC) dedicated to designing and developing high performance composite golf shafts for discerning golfers everywhere. MRC GOLF leverages their own resources and raw materials (vertical integration), which gives them a competitive advantage. Over the years, MRC GOLF has been a leading supplier of premium composite golf shafts worldwide. With many of the world's best players using Mitsubishi Rayon golf shafts, MRC GOLF has established itself as a dominant force in the golf industry.

MRC was established in 1933 as a manufacturer of rayon fibers. Since then, the company's interests have diversified to include specialized chemicals, plastics, and other synthetic fibers. Through continuous design and innovation, MRC has expanded its business focus into other areas that include resin systems, carbon fibers and composite materials, and a variety of other specialty products, including composite golf shafts. MRC's vertical integration advantage, the ability to design, develop and manufacture any combination of resins and fibers, sets them apart from their competition and gives them a competitive advantage. Today, MRC is recognized as the world leader in manufacturing and supplying carbon fiber and composite materials for performance based sporting goods applications.



www.mitsubishirayongolf.com