MRC GOLF Introduces FUBUKI™ K-Series - The Next Generation FUBUKI Series Wood Shafts Featuring Power "Ninja" Core Technology

Carlsbad, CA - (August 1, 2011) - MRC GOLF, INC. introduces FUBUKI K-Series, the newest addition to the FUBUKI Series of premium golf shafts. The K-Series profile utilizes the same Modulus Differential Technology (M.D.T.) found in the FUBUKI Tour and FUBUKI α (alpha) profiles in addition to Mitsubishi Rayon's latest innovation; the Power "Ninja" Core. This new technology allows Mitsubishi Rayon to incorporate a thin layer of metal into the butt section of the shaft to increase stability and maximize the power stored during the loading of a shaft, unleashing maximum potential energy to the ball at impact.

Designed utilizing Mitsubishi Rayon's propriety swing analysis software, the FUBUKI K-Series bend profile delivers smooth acceleration, increased butt section stability, and a slightly lower launch and spin than the FUBUKI α profile.

M.D.T. with Power "Ninja" Core

Mitsubishi Rayon has joined its Tour proven Modulus Differential Technology (M.D.T.) with a new core design called, Power "Ninja" Core. This metal core, found in the inner most layers of the K-Series, helps promote maximum energy transfer during the golf swing. The addition of this technology to the K-Series profile allows Mitsubishi Rayon to create a shaft with all of the benefits of a stiff tip, low spin profile while shedding the negative "harsh" feel usually associated with a tip stiff design.

Along with the additional energy transfer benefits, the Power "Ninja" Core also helps reduce shaft deformation in all directions without hindering its smooth bend profile.

■　Bend Profile

The FUBUKI K-Series bend profile, with its firm tip and mid section, and softer butt section, allows golfers of all skill levels to generate the highly sought after high-launch low spin shot needed to maximize both carry and roll. The addition of the Power "Ninja" Core technology into the bend profile allows Mitsubishi Rayon to rid the shaft of the harsh feel associated with traditional tip firm profiles.

■　Pricing & Availability

The new FUBUKI K-Series will be will be available through MRC GOLF Authorized Retailers and Dealers nationwide beginning October 1st, 2011 and will have a suggested retail price of $400 USD.

The K-Series is available in the following weights and flexes:

MRC GOLF, INC. is a wholly owned subsidiary of Mitsubishi Rayon Co., LTD., dedicated to designing and developing the world's finest composite golf shafts in performance and quality. MRC GOLF leverages their own resources and raw materials (vertical integration), which gives them a competitive advantage. Over the years, MRC GOLF has been a leading supplier of premium composite golf shafts worldwide. With many of the world's best players using Mitsubishi Rayon golf shafts, MRC GOLF has established itself as a dominant force in the golf industry.

Mitsubishi Rayon Co., LTD. (MRC) was established in 1933 as a manufacturer of rayon fibers. Since then, the company's interests have diversified to include specialized chemicals, plastics, and other synthetic fibers. Through continuous design and innovation, MRC has expanded its business focus into other areas that include resin systems, carbon fibers and composite materials, and a variety of other specialty products, including composite golf shafts. MRC's vertical integration advantage, the ability to design, develop and manufacture any combination of resins and fibers, sets them apart from their competition and gives them a competitive advantage. Today, MRC is recognized as the world leader in manufacturing and supplying carbon fiber and composite materials for performance based sporting goods applications.